Industry faces declining overall wine consumption and shifting preferences, with Millennials driving sales but seeking value and transparency. …read more

Source:: <a href=https://www.google.com/url?rct=j&sa=t&url=https://www.vinetur.com/en/2025112793763/millennials-now-make-up-31-of-us-wine-drinkers-as-baby-boomer-share-falls-to-26.html&ct=ga&cd=CAIyGjJlYmU3ODA4NmVhN2IyZDc6Y29tOmVuOlVT&usg=AOvVaw0oGxw2UL9b4aRICzFTmWPM class="colorbox" title="
Millennials Now Make Up 31% of U.S. Wine Drinkers as Baby Boomer Share Falls to 26%” >Google Search — Millennials